Birla Gold has been an established name in the cement industry for over 5 decades, having built a legacy of superior technology, constant innovation, and incredible customer experience.
Being an established player in the market, Birla Gold wanted to expand its reach and create a digital footprint. It sought to reach out, engage, and educate all the stakeholders involved in an easily accessible manner via a website and social media.
Fountainhead Digital MKTG designed and developed www.birlagoldcement.com, a website that showcases the company’s rich history, plant information, innovations, and initiatives. This, coupled with engaging social media content, Fountainhead Digital MKTG, drives meaningful conversations and has managed to turn the audience into a community of loyal followers. A co-branding initiative with Pro Kabaddi team Patna Pirates also cemented our on-ground capabilities, generating exciting interactions in the process.