Celebrate Bandra

celebrate-bandra-portfolio

The Client

Celebrate Bandra is the cultural festival of the Queen of the Suburbs, showcasing the best it has to offer in heritage, music, sport, theatre, literature and poetry, food, art and film. The festival contributes towards a better quality of life for the residents of Bandra.

The Ask

Going digital with all 10 days of art festivals, performances, nature walks, tournaments and so much more – taking Celebrate Bandra beyond Bandra.

The Solution

We were super excited to get to work on the 6th edition of Celebrate Bandra. Fountainhead Digital executed the social media communication for Celebrate Bandra through a series of informative and engaging posts. Celebrating the varied culture of the Queen of the Suburbs, our campaign focused on all the different sections of people that give Bandra its distinctive character. From bits of wisdom from Bandra aunties, to good ol’ Uncle jokes, we celebrated Bandra’s incredibly rich heritage, its diverse communities, and its dynamic art and culture scene.

We also created a mobile application which, among other things, listed the schedule of the festival, allowing the attendees to have a finger on the pulse of the event. Push notifications ensured that regular reminders and updates went out to hundreds of people, at the push of a button!

The Highlights

  • Celebrating a community and heritage
  • Mobile application
  • Live social media coverage
  • Promotion on social media platforms

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